Getting the work–life balance right

As a small business owner it’s hard to juggle your work and outside responsibilities. It’s important to run your business effectively and still have a life outside the office. You need a good balance between work and play for your health and well-being. Small business owners often fall into the trap of working too hard, ending up exhausted from the constant work demands associated with self-employment. Why you need balance…  Read more

Choosing your business name

One of the most important decisions you’ll ever make in business is your choice of business name. A good name can create the perception of integrity, professionalism, or value-for-money. It could be your business’s biggest asset. A poorly chosen name can discourage potential customers by making your business appear farcical, or even offensive. What’s in a name If you haven’t thought of any names yet or the names you’ve come…  Read more

Eight Characteristics of successful small businesses

We now look at eight characteristics important to successful businesses. International researchers who have studied many small businesses have found that these characteristics consistently play a part in the success of small companies. The eight characteristics are: Owners leading by Example Having a simple business structure Information sharing among employees Staff are carefully chosen Staff commitment and loyalty A unique product or service A specific Customer focus Prompt follow up…  Read more

TAX TIP TUESDAY

  Why You Should Always File Your Tax Return It’s easy to put off filing your taxes. Maybe you’ve put it off for several years and see no point in starting now. It’s likely either you or someone you know has gone years without filing, and nothing happened; or maybe your missed filing is a constant dark cloud that revisits you this time every year. Whatever the case may be…  Read more

From Apple to Avon: six inspiring marketing successes

From Mac computers to make-up, here are six examples of super-strong brands that cornered their markets using different marketing strategies. If you look at their histories and analyze the pivotal moments, you’ll find parallels and pick up tips on how your company can follow in their footsteps and stand on the shoulders of giants. Apple’s call to arms Anyone who remembers Apple’s computers from the 1980s knows its brand loyalty…  Read more

Improving your business with better time management

When things are hectic, most small business owners wish they could find a way to get more than 24 hours into a day. Often, your ‘to-do’ list can get so long that you feel you never get to put as much attention into every task as you would like. It can also mean more time in the office or dealing with work issues after-hours – cutting into your free time…  Read more

Tips for writing effective performance reviews

Without knowing your break-even point, you can’t make informed business decisions. The performance review has become a rite of passage in the business world, yet many managers and employees fail to make the most of the opportunities these important discussions can provide. When used properly, the annual review process can provide managers with real insight into everything from employee perception of the company to ways to make the firm better…  Read more

How to find a domain name for your business

Domain names play a key role in how visitors to your website identify your business. This is precisely why you should spend sufficient time finding the domain name that best suits your brand. But finding a suitable name for your website is not always as simple as it looks: the name you want is already taken, the catchy four-letter domain is too costly, or you may just lack inspiration. Let’s…  Read more

Optimizing Your Website for Local Searches

Local search engine optimization (SEO) is an important part of any online marketing strategy for traditional businesses which service a specific geographical area. Local SEO works in much the same way as normal SEO, although there are some important differences to consider. Taking the time and trouble to optimize your website for local is essential due to the fact that about a fifth of desktop queries and more than half…  Read more

8 easy ways to promote events online

Online marketing tools make it inexpensive and easy to promote your events online. If you want to expand your business and offer webinars or offline events, these eight tools will create online buzz about your event to a worldwide audience. When interacting with people on the Internet, remember to always act in a polite and courteous manner. Don’t spam invitations or promotions about your event 24, 7. Use common sense…  Read more

Tax Tip Tuesday

Why You May Want to Consider Making an S Election No business type starts out as an S Corporation. You must request to be treated as an S corporation by filing an election with the IRS. Entities are allowed to file this election if they meet the following requirements: No more than 100 shareholders No nonresident aliens as shareholders No more than one class of stock No corporations or partnerships…  Read more

Five Undesirable Customer Types

Every businessperson knows that not all customers are created equal. Some customers are loyal, while others will stray if they’re offered a slightly lower price elsewhere. Some clients are demanding, while others only call when they wish to place an order. Every business must deal with a variety of customers. But there are certain types of customers who do more harm than good to your business – they drain your…  Read more

Essential Tips to Help You Sell Your House Quickly

Once you’ve made the decision to sell your home, chances are you’d like to do it as soon as possible. While some houses sell almost as quickly as they hit the market, others sit for a considerable amount of time without generating any offers from prospective buyers. Fortunately, there are several steps that you can take to increase the odds that your house is in hot demand and sells quickly.…  Read more

TAX TIP TUESDAY

EXCESS BUSINESS LOSSES AND THE NEW NET OPERATING LOSS RULES By Phylicia Buie, MST 2/5/2019 12:00 PM EST The IRS changed a lot of of rules with the 2018 tax reform Tax Cuts and Jobs Act (TCJA). It’s all tax people can talk about. Bear with us, we haven’t had anything this exciting happen in the tax world since the conviction of Al Capone back in the 30s! We’re hoping…  Read more

Do you share this habit with the world’s most successful business leaders?

What do Warren Buffet, Bill Gates, Mark Cuban, and Arianna Huffington have in common? All of these smart, savvy, successful business leaders share a passion for self-improvement through reading. If you want to improve your skills as a business owner, why not spend a bit of time each day reading books that guide you to greater success? This reading list of 4 inspiring business books will help you get started:…  Read more

Tips for choosing a business credit card

It can be a challenge for new business owners to find a bank that will approve them for even a small business loan. Most will see a young company as too high a risk to qualify for corporate lending. A credit card can serve as a short term solution for small scale financing, offering entrepreneurs a “foot in the door” with a lender. Think of it as a chance to…  Read more

How to handle maternity and paternity leave

“Competitive advantage” may not be the first words that come to mind when you think about employees requesting parental leave. For young professionals, however, the option to enjoy time with their new additions can be a very attractive perk – more attractive than health insurance, pensions, and the retirement packages large companies can offer. If attracting top talent and nurturing employee loyalty are important to you, read on. This article…  Read more

Tips for managing contractors

For small businesses, working with independent contractors can be a life saver. You can hand over tasks you don’t have time for – at a fraction of the cost of an employee. Unlike staff, you won’t owe a contractor payroll taxes, unemployment insurance, health insurance, or other employee benefits. Because contractors aren’t employees, however, they do need to be managed differently. They’re accustomed to being their own bosses, for one…  Read more

Start of Tax Season Newsletter

  Tax season 2019 is finally here and we’ve got 5 easy steps that will make your tax preparation go smoothly this year: Get Ready Get Started Stay Alert Review Your Return Sign & File   Click here to read more. Click here to download your copy of the 2019 tax season deadlines.      Read more

How to protect the goodwill in your business

It takes time, energy, and continuous effort to build a brand that attracts loyal customers and is rewarded by word of mouth referrals. Without a doubt, the good name you worked so hard to earn is one of your most valuable business assets; in addition to your solid customer base and positive employee relations, it is what is known in business as “goodwill.” If you’re like many small business owners,…  Read more

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