SBA 8(a) Certification Program

Did you know the Federal government is required by law to give preferential treatment to small disadvantaged companies? What is the SBA 8(a) Certification Program? In 2014, $34.7 billion in federal contracts was awarded to small disadvantaged businesses at an average of $5.2 million per firm. To help these businesses thrive and compete, the US SBA created the 8(a) Business Development Program. This program is for small businesses that are…  Read more

How to learn from failure in business

Ask any successful entrepreneur about their path to greatness and you’ll get the same answer: failure is an inevitable part of the journey. It took Thomas Edison 1,000 failed attempts before he finally invented the light bulb. Tim Ferris received 25 rejections before his bestselling book, “The 4 Hour Workweek” was finally published and sold millions of copies. It’s a fact that 20% of businesses fail in their first year…  Read more

End of Year Tax Planning

Do you know what you’ll owe? The end of the year presents a unique opportunity for you to look at your overall personal and/or business financial situation. When meeting with your trusted advisor, our goal is to help you understand your tax obligations, establish opportunities to reduce those liabilities and understand your cash flow needs when it comes time to pay uncle Sam. With factors such as tax reform, life…  Read more

Face It! It’s Not Possible to Eliminate the Risk of Innovation

One of the most often cited reasons for not embracing innovation is that it is too risky. Prototyping or testing often comes with a high cost. Combined with the cost of the time spent, this can all be rather high for an unknown outcome. There is no way to eliminate the risk in innovation, but there are ways to reduce it. It’s easy to understand the dilemma. A business owner…  Read more

12 Essential Tips for Delivering Effective Training Courses

Effective training of staff is essential to ensure they develop in their roles and are able to be as productive as possible. The business will need training to be cost effective and meet learning objectives, so as a facilitator of training it’s important to get it right first time. These 12 tips cover all the critical areas you must consider to ensure your training delivery is top notch and fully…  Read more

Advantages of Online Recruiting Videos in the Hiring Process

Currently, many people are feeling a sense of urgency when searching for a job. Perhaps they’re recent college graduates, new to the field, or changing occupations altogether. Regardless of their situation, they often feel the pressure to find a job sooner rather than later. They don’t have time to sift through countless classified ads with vague job descriptions that might match their skill set. As an HR professional, your primary…  Read more

4 Tips for Improving Your About Page

Every website should have an About page. It exists to capture the very essence of your business by reeling in your target audience and inspiring them with your story. The About page is more than just a brief biography or a list of achievements; it should be something that forges a connection with your readers and gives them a reason why they should choose your business. Crafting an unforgettable About…  Read more

Becoming a Better Leader by Developing Humility   

When you are a leader, it is obvious to you that the success of your team can increase your own success. People often confuse having a sense of humility with being insecure. But in truth, being a humble person is simply about considering others more and thinking of yourself less. By being humble and thinking of the people you are expected to lead more, you can increase their confidence, security…  Read more

Becoming a Better Leader by Developing Courage

Fear is a natural, emotional response to distress. The evolution of humanity was dependent upon feeling and responding to fear. Unfortunately for some of us, fear is a stumbling block to unlocking our full potential and becoming great leaders. The good news is, courage is like a muscle and when you exercise courage often it becomes stronger and more natural. Here are a handful of ways to overcome fear, find…  Read more

Looking for a Forensic Accountant?

Forensic Accountants in Upper Marlboro, Maryland Embezzlement. Hidden assets. Bribes and kickbacks. Ponzi schemes. Financial misstatements. And just plain theft. Today’s complex business environment means there are more opportunities for dishonest people to use numbers to lie. We can get to the bottom of what’s going on. How W2 Group helps W2 Group is an accounting and bookkeeping firm based in Maryland. We offer a full range of traditional accounting services to…  Read more

Presentations – Saying It Without Words

It’s easy to believe that the key skill in giving a presentation is making sure you say the right thing, but studies have shown that 55% of your message comes from non-verbal cues and people remember more if they see something than if they just hear it. This article looks at the eight areas you need to focus on to make the most of that 55%. Your Natural Style Making…  Read more

The True Value of Networking

There are all kinds of groups dedicated to networking. Some are highly structured with performance requirements, exclusive membership, and the payment of dues. Others are free form, come as you please and no charge. Not every group is right for every kind of business. You will find that some groups may simply not have connections in the market you are seeking to attract. You will find some groups have rules…  Read more

How to sell more to existing customers

If growth is your primary goal, take note of these two essential sales strategies: cross-selling and upselling. Why? Because it’s much easier to sell to existing customers than to acquire new ones. According to Marketing Metrics, the probability of selling to an existing customer is 60 to 70 percent, while the likelihood you’ll sell to a new prospect is just 5 to 20 percent. Some entrepreneurs use the terms “upselling”…  Read more

Money Saving Tips – 5 Times When Buying Used Makes Sense

If you are trying to save money, switching from brand new goods to used items can make a lot of sense. Buying used does not always make sense, but exploring the pre-owned market is one of the best ways to save on many different classes of products. These 5 types of consumer goods are particularly good candidates for the used market. Cars Buying a brand new car rarely makes financial…  Read more

How to run an event for clients and prospects

In today’s fast-paced, digital world, interacting face to face with clients and prospects may seem passé. In fact, face time is more important than ever. For one, you’ll stand apart from your competitors who only touch base with their customers via email, social media, and virtual conferencing. And by hosting in-person events that attract new leads as well as existing customers, you’ll be able to create trust and strengthen ties.…  Read more

7 Common Employee Onboarding Mistakes

While most small businesses spend a great deal of time and effort in finding the right employees, they often fail to capitalise on their newly hired talent by ceding the onboarding process to HR or neglecting their responsibility entirely. From long waits for workspace, equipment, or training to an overly negative recitation of ‘don’t do these things or you will be fired,’ employers consistently miss the opportunity to inspire new contributors…  Read more

10 Ways to Protect Your Business from Online Threats

Businesses of all sizes are under constant threat from cybercriminals and malicious software, with even some of the world’s largest and apparently impenetrable organizations making headlines in recent years after falling victims to cyberattacks. Although the risk is generally lower for smaller companies, since they don’t tend to be primary targets for hackers, it is still essential to take every precaution to make sure that you, your employees and your…  Read more

Why Keep Your Data in the Cloud?

Cloud computing is quickly moving from an obscure concept to an everyday reality for small businesses all over the world. A 2015 survey of small business owners found that 52% had already adopted some form of cloud-based data storage; however, a general lack of awareness regarding the logistics and advantages of cloud computing has made others a bit more resistant. The truth is, there are several very practical benefits to…  Read more

9 Steps to Leading People Successfully through Major Organizational Change

Change in business is almost always a good thing, but often poor management means that the workforce becomes disengaged and the change process painful. In the worst cases, this results in irreparable damage being done. It doesn’t need to be this way. Follow these nine steps and empower yourself to successfully lead your people through major organizational change. Understand the change Make sure you understand exactly what is changing and how…  Read more

Becoming a Better Leader by Developing Generosity

If you have been lucky enough to encounter generous people, you understand that they have a truly unique gift for garnering the respect and admiration of individuals around them. When you are a leader, having a positive relationship with the people who follow you is a huge asset that you simply cannot put a price on. If you are looking for ways to become a better leader, increasing your generosity…  Read more

Using KPIs to monitor and improve business performance

The key performance indicators (KPIs) for one company will invariably be different from the KPIs of another firm.  What both hypothetical companies share however, is the challenge of selecting which KPIs are best suited for measuring the goals and progress of their particular business model. Indeed, entrepreneurs have a vast array of reports and data sets from which to choose and select from, but that data needs to target those…  Read more

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